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The latest from the Project Broadcast blog.
Let’s be real – when you’re comparing messaging platforms, that monthly price tag is just the tip of the iceberg. It’s like choosing a phone plan based only on the advertised rate, then getting blindsided by activation fees, data charges, and that mysterious “regulatory recovery fee” (whatever that means). As we continue evolving Project Broadcast […]
Business Growth
The most common question we hear from our customers: What is the best time to send a text message? Timing may seem like a minor detail, but in reality it can have a major impact on how customers respond to your messages. Send a message at the right time, and customers are likely to read […]
SMS Marketing
Release 5.2.2 Brings Smarter Automation, Cleaner Data, and More Control to Project Broadcast We’ve rolled out a new release designed to make your automation more intelligent, your data more reliable, and your workflows easier to manage. This update brings meaningful improvements across audience building, event automation, order tracking, and system visibility. Helping you spend less […]
Company News
Text message marketing has quietly become one of the most powerful communication tools available to businesses. While email inboxes grow more crowded and social media algorithms continue to limit organic reach, text messaging remains one of the few channels where businesses can reliably reach customers directly. Messages are typically read within minutes, conversations can happen […]
We’ve always believed Project Broadcast should do more than send messages. It should help businesses build better relationships, create meaningful conversations, and grow with confidence. Today, we are thrilled to announce that this commitment to our users and their customers has been recognized on a national level. Project Broadcast has officially earned the 2026 Best […]
Are you looking to boost your income while promoting a product you believe in? Welcome to Project Broadcast’s Affiliate Partner Program, your ticket to endless earning opportunities. Whether you’re new to affiliate marketing or a seasoned pro, this comprehensive guide will walk you through everything you need to know about our program. Project Broadcast is […]
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Tell me about yourself and your business…. My name is Billie Heggie and I’m a mom and wife. I’ve been married to my husband Jessie for 10 years and our kids are 9 and 6 years old. When I’m not geeking out on PB stuff these days, I love being out with my family riding […]
“Are you seeing that evil little orange triangle that says your messages are being filtered?” Are your contacts not receiving your messages? Let’s jump in and figure this out with a couple of quick tips. First tip: Let’s talk about Commercial Messaging. When sending messages via a platform like Project Broadcast, your messaging must adhere […]
SMS Compliance
When I reached out to Lucy Heinen the first time, I didn’t fully understand how far she had come in her business. She built her Pure Romance business from the ground up. Quite literally. When she first started, her home she shared with her husband was a garden shed with a dirt floor. She says […]
Recently, I had the chance to chat with Jami Strickland, a Director with Thirty-One Gifts. Jami uses Project Broadcast (PB) to connect with her customers on a more consistent basis and personal level. Jami was able to use the Birthday Campaign feature and not only build a relationship with her customers, but earn the added […]
It’s April! Spring is here! Anyone remember Marie Kondo? Let’s Spark Some Joy! Want to get started on your 5 day challenge? Each day, you’ll receive a quick video demo and an action step for that day. By the end of the week, your Project Broadcast will be clean and spruced up for the rest […]
Meet Sarah Vander Pol! A busy mom to four amazing kids, a soon-to-be-former farmer, clean beauty advocate, and champion of all things toxic-free. Sarah is an entrepreneur and founder of the Small Town Soul blog. I reached out to her recently after seeing her success in her business and using Project Broadcast to build her […]
Consumers are 131% more likely to buy from a brand immediately after they consume early-stage, educational content. (Conductor) (Forbes) Read that again. Project Broadcast’s SMS marketing tools make it easy to educate your current customers and bring brand awareness to prospects: A calendar campaign that sends out a weekly tip! Don’t get me wrong, I […]
Customer Engagement
Meet Kimberly Pulito!! She is a speaker, spreadsheet lover, social media user, video shooter, content creator, direct sales leader, personal development junkie, High Performance Coach, & mama to two girls. She earned a Bachelor’s in Communication & worked hard for 11 years as a multi-unit leader for Target before retiring to run her Scentsy business […]
Following up with your customer after a product purchase is HUGE. It leads to a better relationship with your new customer as well as retainment for the future. You shouldn’t stop there, though. Here’s how to grow the relationship with SMS marketing in 2026. Automated SMS for Customer Onboarding Why not welcome your new customer […]
Jan Touchberry is a wife and mom of four and LaLa (grandma) to two. Currently, by day, she serves as the Production Director and Digital Ministry Champion at Christ Fellowship Church in McKinney Texas (just north of Dallas). They are a church of around 1700-2000 people per weekend. She has been on staff for 19 […]
You’re being too general. (Mic Drop) Ok, but seriously. That’s literally the biggest mistake. You’re trying to reach everyone, so your SMS marketing is too general and you’re resonating with no one. When you market to everyone you’re not addressing anyone’s specific need for that product or service. Everyone has different pain points, life experience, […]
Taunya King started using Project Broadcast’s SMS marketing tool in 2020 to focus on customer care. “I was finally getting conversations going with customers and prospects. I noticed that by sending out a simple healthy recipe and a wellness tip every week that I was staying at the forefront of people’s minds and that when […]
I was asked as one of Project Broadcast’s Customer Support Specialists, what are the top three questions we see from our users. I see hundreds of emails and PB messages come through our customer support channels each week that need assistance, so I have some knowledge about this area. There are a few that are […]
The dreaded shadow ban, algorithm adjustment, post limitations, post deprioritization, consistency issues…you name it, we’ve heard about it! If you currently use a Facebook group for your business, these are all phrases that have caused friction in your ability to communicate. So, how do you extract all your contacts from Facebook in order to communicate […]
Did you know you can use a QR Code that links with your Project Broadcast to capture leads and automate follow up to reduce losing them? Here are a couple examples of the types of customers at a Vendor event who can cause friction in your lead process and our solutions. The Scribbler! Whether in […]
How can we better serve our customers in Project Broadcast? Possessing these character qualities can go a long way in paving the way. Whether its creating a promo message in Project Broadcast or a system to follow up with new and current customers, being personable, relatable, honest, genuine, and last but not least, real. I […]
There are so many good ideas floating out there when it comes to who you should be communicating with and how. There are paid courses, mentoring programs, etc. Here is my two cents when it comes to a 3 step process to win over your target market. Let’s define “who” we are talking to. The […]
A New Year’s resolution is a tradition in which we promise ourselves we are going to continue good practices, change a behavior, or accomplish a goal. Let’s knock out each of those in one swoop with a quick 5 day challenge on cleaning up your Project Broadcast. I ran this challenge in the spring and […]
Project Broadcast is hosting its very first Impact Summit. Remote Conferences and Events are a game changer for Project Broadcast users that are full time employees, part of a busy family, or even just in a season of life where they can’t pick up and leave the comfort of their own home. These events help you […]
We did it! Another year in the books! This has been a challenging year for many, but we’ve seen great progress in so many of our customer’s businesses. If your year didn’t shape up as you had planned, I want you to have hope! You’ve got time to work on your execution plan for the […]
Have you ever wondered how you can avoid appointment cancellations? Well, we have some great information to help avoid cancellations. You can’t set an appointment with a customer or client and expect them to just show up. It just doesn’t work that way. Have you ever missed an appointment because you forgot or put it […]
The best businesses find ways to make every interaction with customers meaningful and memorable. They find ways to stand out from the competition in a positive way. When I was a child I used to go along with my Mother when she would drop off her products with her customers. The conversations could have been […]
A lot of business owners spend October and November working incredibly hard to ensure they have a successful Cyber Week. Now that you’ve rocked it, how do you ensure those customers come back for Christmas and beyond? For all those new customers, you need to start adding value to your relationship with them and interact […]
Did you know you can integrate TikTok lead generation with Project Broadcast!? Why is this so important? When someone is scrolling through Tik Tok (which we all know we do) and fill out your lead form you want to act as quickly as possible in your follow up. We all know fortune is in the […]
